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Company Profile
Aldemar Resorts is one of the leading hotel groups in Greece with a total capacity of 3,738 beds, 1,200 employees and a portfolio of 6 luxury resorts and 2 thalassotherapy centres in 2 areas that can be considered of strategic importance: the Hersonissos of Heraklion prefecture in Crete and Olympia of Ilia prefecture in the western Peloponnese. With more than 35 years of continuous presence in the hospitality industry, Aldemar Resorts Group is recognized as one of the most dynamic companies, constantly investing in innovative products and services and demonstrating a high level of responsibility towards its people, society and the environment.
The Group aims to be an inspiring example of leadership on sustainability. As a result, it is committed to giving excellent service by offering a high quality of living and creating value added in all its actions through a specific operational framework that has at its core a strong sense of corporate social responsibility and diverse sustainability and collaboration practices. The Group’s vision is to bring balance and prosperity to both customers and society in general.
Aldemar Resorts’ business philosophy is based on the core values of integrity, transparency and excellence. These principles are the guidelines that govern all the Group’s actions: customer service, cooperation with the local communities where the hotels are located, care for the environment, care for employees and management of the company as a whole. The Group’s economic prosperity and competitiveness are inextricably linked to operational transparency and integrity.
The Group’s vacation philosophy is based on the concept of ” lifetime experience”, not the superficial consumption of the tourism product. By offering a plethora of choices and maintaining superior operating standards, the Group aspires to provide guests with an unparalleled holiday experience.
CSR-Related Information
Aldemar Resorts Group, since 1997, stands by people, society and the environment and remains faithful to its vision for a society of the future, which recognizes that hospitality without respect for the hospitality area, the natural and cultural environment and its people is not possible. Preparedness, solidarity and responsibility are the Group’s main strongholds for the future. The evolution of sustainability will be confirmed through the ability to redefine the relationship with people, society and the ecosystem.
Having as a cornerstone of its philosophy that business activity can only grow through a symbiotic relationship with the environment and human existence, the Aldemar Resorts Group has created “cARe”, a modern Corporate Social Responsibility and Sustainability programme. The integrated Corporate Responsibility and Sustainable Development program “cARe” is based on practices for environmental management and ecosystem protection, social contribution through supporting local, and beyond, communities, placing the Human being at the centre of all its efforts and the transparency and sustainability of the Group itself.
Based on corporate policies and the three strategic pillars of Sustainable Development, Environment, Society and Economy, the “cARe” programme adopts Governance, Environment and Social (ESG) criteria, decision coming from the management and transferred to the entire backbone of the business, Aldemar Resorts Group continues even more dynamically on the path it has set, spreading its vision to the entire society that operates and supports our businesses. Through continuous actions and activities, it aims to take businesses in the industry in a sustainable direction.
